by Olly Whittle | Feb 28, 2014 | Uncategorised
How are we using the leading social networks in 2014? Pinterest (21%) is now more popular than Twitter (18%) among Internet users. Women are four times more likely to be Pinterest users than men. Facebook is ageing. 45% of Internet users aged 65+ use Facebook....
by Olly Whittle | Dec 2, 2010 | Internet/Websites, Marketing, Social Networking Sites
Just as early television shows were essentially radio plays shot on film, the earliest attempts by online marketers mimicked the worlds of television and print. While banner ads and pre-roll commercials are still with us, of course, a new generation of marketing...
by Olly Whittle | Jun 3, 2010 | Social Networking Sites
It seems like social media is everywhere these days. But the 2010 Business Monitor United States report — commissioned by UPS — shows that when it comes to small- and medium-sized businesses, social media is still a missed opportunity. A mere 24 percent of respondents...
by Olly Whittle | Apr 21, 2010 | Advertising, Internet/Websites
The way out of the paywall debate is for newspapers to become the online authority on what to buy and what to do guardian.co.uk, April 12th 2010 Take a look at Google’s homepage and compare it with any newspaper’s homepage. One difference is striking:...
by Olly Whittle | Nov 11, 2009 | Branding, Social Networking Sites
readwriteweb.com, November 10, 2009 see link to view charts: http://www.readwriteweb.com/archives/survey_brands_making_big_impact_on_facebook_twitter.php Digital marketing company Razorfish has just launched its third annual FEED survey of 1,000 “connected...
