by Olly Whittle | Feb 3, 2011 | Internet/Websites
When Google accuses Microsoft’s Bing search engine of plagiarism, we get a glimpse of how commerce now needs academia more than ever Google’s Search Fellow Amit Singhal complained via Twitter that Bing was copying Google’s results. That should tell you...
by Olly Whittle | Jan 19, 2011 | Social Networking Sites
Over the past couple of years, an entirely new kind of executive has begun to appear in the upper echelons of US corporations: the social media strategist. Some 200 major US businesses now employ such a person. If you want to understand why, just look at what befell...
by Olly Whittle | Jun 3, 2010 | Social Networking Sites
It seems like social media is everywhere these days. But the 2010 Business Monitor United States report — commissioned by UPS — shows that when it comes to small- and medium-sized businesses, social media is still a missed opportunity. A mere 24 percent of respondents...
by Olly Whittle | May 11, 2010 | Internet/Websites, Social Networking Sites
Easywriting.co.uk, January 19, 2010 Blippy.com is a new social network that answers a simple question: “what are your friends buying?” The venture was founded by Philip Kaplan, Ashvin Kumar and Chris Estreich and the service launched on the 12th December 2009 So how...
by Olly Whittle | Apr 14, 2010 | Advertising, Branding, Marketing, Social Networking Sites
Niels Bohr once noted that “prediction is very difficult, especially about the future,” but then he didn’t have access to predictive loyalty metrics. Happily, we do. And, as they measure the direction and velocity of consumer values 12 to 18 months...
