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Are hijacked social media campaigns more successful?

by Olly Whittle | Sep 28, 2012 | Uncategorised

There was a time when a marketing campaign consisted of posting leaflets through letterboxes. But with the ready made social networks on Twitter and Facebook, companies or brands can instantly connect with an entire community if they win over one internet user who...

The Rise and Fall of Online Advertising in 2009

by Olly Whittle | Nov 5, 2009 | Advertising, Marketing, Social Networking Sites

It will be the best of times and the worst of times. cmswire.com, Dec 18 2008 Amidst the 2009 predictions for e-new year, there is a consensus that it will bring both financial ruin and success. Chances are that both will come true. eMarketer released insights of the...
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