by Olly Whittle | Apr 5, 2013 | Uncategorised
We’re only in April but several brands have already made king-sized screwups in social media. Among their crimes: Using a four-letter word to insult a nine-year-old girl. Live-tweeting a mass layoff. No 1 : HMV In January, an HMV social media worker live-tweeted...
by Olly Whittle | Aug 7, 2009 | Advertising, Branding, Concept Design, Design, Innovation, Marketing, Product Design
When times are tough and revenues are falling there may be a temptation for business to cut ‘discretionary’ budgets – money allocated to activities such as design, perhaps. But design is a powerful tool in a downturn. Design Council Our research...