by Olly Whittle | Dec 16, 2010 | Social Networking Sites
Time magazine has picked Facebook CEO Mark Zuckerberg as its annual Person of the Year, the figure it believes had the most influence on events in 2010. The 26-year-old billionaire was the subject of a 2010 film, The Social Network, charting Facebook’s rise....
by Olly Whittle | Apr 14, 2010 | Advertising, Branding, Marketing, Social Networking Sites
Niels Bohr once noted that “prediction is very difficult, especially about the future,” but then he didn’t have access to predictive loyalty metrics. Happily, we do. And, as they measure the direction and velocity of consumer values 12 to 18 months...