by Olly Whittle | Jul 18, 2011 | Internet/Websites, Product Design, Social Networking Sites
While the explosion of mobile use is no new phenomenon, what continues to amaze is the appetite for smart phones and the onus on making them indispensible to the consumer. The smart phone was impressive alone, let alone the continued progression of technology that is...
by Olly Whittle | Apr 8, 2011 | Innovation, Product Design
In light of recent advances in technology- the mobile payment sector is fighting to be the next big thing. While our friends in Asia and parts of Europe have already been making purchases with their phones, mobile payments in the UK haven’t really taken off. The...
by Olly Whittle | Oct 14, 2010 | Advertising, Branding, Design, Environmental Footprint, Marketing, Product Design, Social Networking Sites
Gap clothing company has ditched its new logo after only one week, due to an online backlash. So what are the perils of changing a company emblem? Cheapy, tacky, ordinary. Some of the adjectives used by Gap customers to describe its now-axed logo. After less than one...
by Olly Whittle | Jul 23, 2010 | Design, Product Design
The British team hoping to drive a car faster than 1,000mph has unveiled a full-scale model of the vehicle. The model is a star turn at this year’s Farnborough International Air Show.The team has announced that aerospace manufacturer Hampson Industries will...
by Olly Whittle | Mar 17, 2010 | Design, Innovation, Product Design
Lithuanian-based GetJar, an independent mobile phone application store with more than 60,000 mobile applications for major mobile platforms such as Android, Symbian and Windows Mobile, commissioned a study that predicts a huge surge in the number of mobile app...
by Olly Whittle | Feb 5, 2010 | Advertising, Branding, Marketing, Product Design
Now the most popular energy drink on the market, Red Bull enjoys over 80% of the energy drinks market in the UK and many other European countries, and nearly 50% of the US market, but just how did Red Bull do it? Gaining such a huge market share is no easy thing to...
