by Olly Whittle | Aug 2, 2011 | Advertising, Marketing, Social Networking Sites
At SWARM we’re trying to preach the good word of social media. To us it makes perfect sense that you should immerse your company in this modern, fashionable and highly effective form of PR, Marketing, Advertising and Communications. So we can list reason after reason...
by Olly Whittle | Jun 15, 2011 | Marketing, Social Networking Sites
Getting your social media strategy right before you launch your company on the social networking sites is so important. There’s no hurry, everyone on Twitter and Facebook will be around tomorrow and there’s nothing worse than a company who obviously has no...
by Olly Whittle | Apr 21, 2011 | Advertising, Branding, Internet/Websites, Marketing, Social Networking Sites
According to Terminator lore Skynet was implemented on April 19, 2011 and will begin its attack against humanity on April 21- today! Skynet is obviously the ‘baddy’ in Terminator when it becomes self-aware and launches an attack on humanity. Laughable fiction...
by Olly Whittle | Feb 11, 2011 | Advertising, Branding, Marketing
When football players throw their toys out of the pram demanding more money or handing in transfer requests, they’re always told that no player will ever be bigger than their respective club. But a change is occurring, players are amassing accumulated power to get...
by Olly Whittle | Dec 2, 2010 | Internet/Websites, Marketing, Social Networking Sites
Just as early television shows were essentially radio plays shot on film, the earliest attempts by online marketers mimicked the worlds of television and print. While banner ads and pre-roll commercials are still with us, of course, a new generation of marketing...
by Olly Whittle | Oct 14, 2010 | Advertising, Branding, Design, Environmental Footprint, Marketing, Product Design, Social Networking Sites
Gap clothing company has ditched its new logo after only one week, due to an online backlash. So what are the perils of changing a company emblem? Cheapy, tacky, ordinary. Some of the adjectives used by Gap customers to describe its now-axed logo. After less than one...
