by Olly Whittle | Aug 12, 2010 | Corporate Identity, Design, Internet/Websites, Marketing
The importance of having an attractive website that converts visitors into buyers and helps cleverly promote your small business is essential in these fiercely competitive times. Mashable, 10th August 2010 Your website has to capture a visitor’s attention, entice him...
by Olly Whittle | Apr 15, 2010 | Corporate Identity, Design, Social Networking Sites
The 2009 Formula 1 season had an audience of over 520 million viewers, most of whom stayed up to date with the latest news on the official Formula 1 website, as well as their favorite teams websites, and even the track websites to find out current conditions and...
by Olly Whittle | Mar 25, 2010 | Advertising, Corporate Identity, Innovation, Marketing, Social Networking Sites
smallbusiness, 23 March As co-founder of the Internet’s hottest startup, Foursquare, Dennis Crowley knows a thing or two about growing a small business. Foursquare is a location-sharing mobile app that lets users check-in to venues, share that check-in with...
by Olly Whittle | Jul 29, 2009 | Advertising, Branding, Corporate Identity, Design, Innovation, Marketing, Product Design
What do we mean by the word ‘brand’? Design Council, updated 06 April 2009 The words brand and branding are thrown around liberally by all sorts of people in different contexts and with different meanings in mind, so it may help to start by asking...
by Olly Whittle | May 12, 2009 | Branding, Corporate Identity, Design, Innovation, Marketing, Product Design
BusinessWeek/Interbrand rank the companies that best built their images – and made them stick. Advertisers who want to reach the Bublitz family of Montgomery, Ohio, have to leap a lot of hurdles. Telemarketing? Forget it – the family of five has Caller ID....
by Olly Whittle | Apr 9, 2009 | Corporate Identity, Design, Grants, Marketing
See here for comprehensive searchable database of all UK awards and grants.