Social media has undergone another significant change from rising in popularity with teens to being adopted by adults and now niche apps appearing to regain some privacy and importantly ‘coolness’.
Working through the popular networks here is Andrew Watts’ summary of the major networks:
Facebook: he explains teens have very little interest in Facebook but nonetheless check it regularly as a way os staying in contact with some people. He explains Facebook is:
‘Something we all got in middle school because it was cool but now is seen as an awkward family dinner party we can’t really leave’
Instagram: is the number one and most popular platform amongst teens because:
‘I’m not terrified whenever I like something on Instagram that it will show up in someone’s Newsfeed and they’ll either screenshot that I liked it or reference it later [and] I am not as pressured to follow someone back on Instagram, meaning my feed is normally comprised of content I actually want to see’
Snapchat: second on the list in popularity with the huge advantage that it has less social pressure:
‘There aren’t likes you have to worry about or comments—it’s all taken away. Snapchat has a lot less social pressure attached to it compared to every other popular social media network out there. This is what makes it so addicting and liberating. If I don’t get any likes on my Instagram photo or Facebook post within 15 minutes you can sure bet I’ll delete it.’
Twitter: Watts suggested that it was a niche network and whilst some were religiously using it, many are not using it at all
‘a lot of us simply do not understand the point of Twitter’
Do you agree or suggest other networks that are rising in popularity?